Sooey is on a mission this Christmas

11.26.2025

20,000 miles for smiles

In our previous Sooey Christmas campaign, we were proud to donate £5,000 to four wonderful hospitals, helping to bring a little extra comfort and joy to children and families when they needed it most. The incredible support we received inspired us to go even bigger this year.

Every mile he makes will help raise funds for seven Children’s Hospitals and Hospices across the UK, each set to receive a £3,350 donation to support the life-changing work they do every day.

As Sooey embarks on his journey, he’s travelling near and far—spreading festive cheer, shining a light on the organisations that make an enormous difference, and reminding us all of the power of community at Christmas.

We invite you to follow along, cheer him on, and share in the spirit of giving.

Together, we can turn miles into smiles for children this Christmas!

The hospitals we are working with this year are:

• Addenbrookes Cambridge Trust
• Eden Valley Jigsaw Hospice
• CHAS Scotland
• Acorns Hospice – Walsall
• Children's hospice - South West (Little Bridge House, Little Harbour, Charlton Farm)
• Zoes Place – Middlesbrough
• Maidstone and Turnbridge Hospital Charity

Check back here for updates and follow Sooey on his journey on our social media channels: